According to Coopman (2012), “Successful public speaking begins and ends with the audience” (p.79). Before reading the chapter 5, “Adapting to Your Audience,” I have never considered about my audience opinions about my presentations and care of their feeling. Most of my speech content was based on my personal interest or my assumption that my audiences would like them. This chapter really provides an important point of view about public speaking.
The audience analysis is one of the most important processes in the speech development because knowing your target audiences’ background and character, it could efficiently deliver your message to them and enhance your connection with them. For example, my next speech’s topic is a traditional Chinese food-Rice Balls, which can be made of a great diversity of materials. Therefore, in order to adapt my audience diet of habit and interest, I would adjust some of materials for them to have a healthy appetite.
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